The RunRunLive 4.0 Podcast Episode 4-325 – Butch – Quadruple Bypass and Sales!

(Audio: link) [audio:]
Link epi4325.mp3

MarathonBQ – How to Qualify for the Boston Marathon in 14 Weeks -

Hello my friends and welcome to episode 4-325 of the RunRunLive Podcast where we do talk about the transformative power of endurance sport.  How are you doing?  Getting your training in?  Did you have a good week? 

It seems like everyone is in their full on fall racing season.  I’ve seen lots of reports and pictures coming in from Marine Corp and New York and all the other great fall races. 

My training is going well.  It’s had a couple bumps this past week but I’m on schedule for the most part.  I’m just finishing up weeks 5 and 6 of my 14 week plan.  I’m pretty strong. 

I’ve been getting 5 runs in a week with 3 hard workouts, speed on Tuesday, Tempo on Thursday and long on Sunday with recovery runs on Wednesday and Friday.  I’ve been doing an easy 45 minute spin on Mondays as an active recovery from the long run and taking Saturday as a rest day. 

I banged out a nice hilly 17 miler on Sunday with my running buddies.  My speedwork was going great until I had to travel this week and had a bit of a fail on Tuesday morning.  In the running section today we’ll talk about how and why and what to do when you have to walk away from a hard workout. 

I forgot to tell you something interesting that happened to Buddy and me when we were out running in the woods.  One of our routes is a rough single path trail that cuts behind an apple orchard.  It was a gloomy, rainy afternoon and as I was running down the trail there was a flash. 

I figured it might be lightning but it didn’t seem to be a lightning storm and there wasn’t any thunder.  When we returned back through the same spot I paid more attention and sure enough it was a camera trap. 

Maybe you’ve seen these in wildlife photos where they catch the elusive pink-spotted-highland-hyena or some such thing in a photo by rigging a camera along a jungle trail with a motion sensitive trigger. 

Someone caught Buddy and me “In the wild”.  Might make the news as a Sasquatch siting.

Maybe they were just trying to stop me from stealing apples.  It was a good year for apples in New England.  I even got some apples off my own trees in my garden.  The secret is that you have to prune them in the spring.  My wife said “You don’t know how to prune an apple tree!” I said “Sure I do, I watched a YouTube video, I’m an expert.”

In today’s interview we talk with Butch Bellah who is a successful guy who came back from a quadruple bypass to become a runner.  We talk about lots of things including sales as a profession.  I’ve done a number of things in my career and one of the most rewarding has been running sales organizations. 

I hope you enjoy it.  To balance all that selling frothiness and enthusiasm I’m going to include a piece on my experiences with meditation in section two.

I was down in Atlanta this week and Tuesday morning I had that speed work fail.  I rolled out and hit the hotel treadmill at 4:30 AM and from the start I was struggling.  I really had nothing.  I had to be at work for 7:30 so I was crunched for time as well.  I did a couple 800’s and decided it wasn’t my day. 

It was still only 5:45 at this point and breakfast didn’t open until 6:00.  When I walked by the breakfast area they had coffee out and there was a lady setting up breakfast.  I tapped a cup of coffee from the coffee dispenser.

Now, here’s something personal about me.  I like a dash of skim milk in my coffee. That’s my first choice. That actually is the only milk or cream I ever drink is that dash in my coffee in the morning.  I’m not going to debate nutrition with you.  You can do what you want.  I don’t drink milk, except that dash in my coffee.

If I can’t get that dash of milk I’ll have my coffee black.  What I won’t do, under any circumstances it use those little tubs of artificial creamer.  Again, you’re welcome to your opinions but I that stuff is some sort of alien processed chemical concoction and I’m not going to drink it willingly. 

I knew they had cartons of milk in the breakfast spread so I approached the breakfast lady and asked if I might not have some skim milk?  Her body language and countenance said something along the lines of “I hate my job, I hate you and breakfast doesn’t open for 15 minutes.” But her words said “Give me a minute.”  I think you probably have had similar interactions.

I gave her a minute and regaled her with my theories of alien creamers.  She eventually produced the milk carton.  I made a point to make a good connection and thank her for going out of her way when she didn’t have to. 

An hour later when I came back for breakfast cleaned up in my suit and tie she was still there running things. I made sue to thank her again and try to be human in my interactions.  Her body language and demeanor were still a bit surly and she wasn’t effusive.

The next morning when I came in from my run and wandered into the breakfast area for my carton she was there.  She said she missed me in the morning and how was my work out?  We had a nice conversation about how I ran outside and the weather. 

What’s my point?  My point is that if I was to rely on my body language sensors I never would have engaged.  I could make it through my stay and my day without engaging.  How many people like me come through there and treat the people like they are invisible?

By making an effort to engage maybe you make someone’s day better?  Maybe their job doesn’t suck as bad that day?  It doesn’t cost you anything.  As a matter of fact you profit from it.  I felt better about my day now that I managed to have a positive interaction with someone. 

How many times have you gone through your day and have been so caught up inside your own head that you treated people like they were invisible?  What could happen if you made an effort to connect?

On with the show!

Section one - Running Tips

When to walk away -

Voices of reason – the conversation

Butch Bellah - Running away from a quadruple bypass

Butch Bellah B 2 SPEAKER-SALES Trainer-AUTHOR

  • What makes great salespeople Superstars?
  • Aren’t certain people born salesman?
  • How did being a professional stand-up comedian make you a better salesperson?
  • Why are written goals so important to success?
  • How did you turn unexpected open-heart surgery into a sales lesson?

About butch...

Butch Bellah is the owner of Dallas-based B2 (B Two) Training & Development where he works with salespeople and organizations to gain more appointments, win more business and retain more customers. From his first corporate job at 21, it took Butch only 4 years to be promoted to Division Sales Manager, then another short 5 years to Vice President of Sales.

At 35, he and a business partner acquired controlling interest in the company he’d helped build from a $35 million local business to one of the largest wholesale food distributors in the nation with annual sales almost a quarter-billion dollars. During his rapid ascent to sales and financial success, Butch also spent 10-years as a professional stand-up comedian—honing not only his public speaking skills but enjoying what he calls “the best sales training I ever received.”

In May 2009, Butch underwent triple-bypass heart surgery at 43-years old, completed cardiac rehab and ran his first 5K 190 days after surgery. He’s since completed dozens of 5ks, 2-10k’s and two half marathons.

He has written two books, The 10 Essential Habits of Sales Superstars: Plugging Into The Power of Ten and Sales Management For Dummies (John Wiley & Sons) due this fall. Butch is a guest who will entertain, educate and inspire your listeners.


B2 Training & Development

3948 Legacy Drive, Ste 106 #339
Plano, TX 75023

(337) 384-9204

Click HERE to schedule a FREE 50 Minute Sales Breakthrough Consultation

Author of:

The 10 Essential Habits of Sales Superstars: Plugging Into The Power of Ten (2014)
Sales Management For Dummies (October, 2015)
The G.A.M.E. of Sales (Video/DVD)


Section two – Quiet Time -

Outro - Closing comments

MarathonBQ – How to Qualify for the Boston Marathon in 14 Weeks -

Ok my friends this is when we choose to walk away from episode 4-325 of the RunRunLive Podcast.

For our next show we’re going to do something fun, or strange or maybe just ego pandering.  I’m going to have our friend Ann interview me.  So, if you have any burning questions you’ve always wondered about shoot them off to me and I’ll hand them to Ann.  If you have any burning sensations that’s another problem entirely and you should see a doctor.

Here’s my public service announcements.  When you search on RunRunLive in the Apple iTunes Store you will see that there are two feeds for the RunRunLive podcast. At the end of the year one of those is going to get turned off by the IT department at RunRunLive headquarters.  If you stop getting a new show every two weeks on Friday’s it probably isn’t because I was eaten by a Kraken it’s because you subscribe to the wrong feed.  If you need further explanations shoot me a note or search my site for a post on feeds.

I am going to race a 5K on Thanksgiving morning.  I’m going to treat it as a tempo workout as part of my training plan. I’m interested to see how I do after a couple months of speedwork.  After that I am going to run the JG 13.1 in Atlanta on the 13th of December.  I’m going to use it as a marathon pace training run and see how that feels. 

Then December 27th I’m going to participate in the Groton Marathon as a long run.  Anyone who is around Groton Mass during the holidays can swing by and run all or part of that with us.  It’s a good time. 

I haven’t pulled the trigger on a target race yet but I’m thinking about the Mississippi Blues Marathon in January with the Rock & Roll New Orleans as a backup in February.  I’m just now getting into the dark part of my training campaign and want to make sure I don’t break before committing resources.  

The New York City Marathon just happened.  You may remember I ran it last year as a sponsored blogger for ASICS and had an epic time. 

Of the many fine articles of running gear that ASICS showered on me were a pile of tech socks.  I love these tech socks.  They are awesome for running. 

When I come back from running the trails with Buddy I’ll kick my shoes off and walk around the house in these tech socks. 

I’ve noticed that they have another interesting characteristic other than being awesome tech socks.  They pick up hair and lint like crazy.  They are the Swiffer sweeper of socks.  They must have little Velcro hooks at the microscopic level.  I’m not sure if this is a good or bad attribute but I do know there is someone else in my house that throws around hair like a professional. 

When I take these socks off they are completely ensconced in dog hair.  And it’s hard to get off.  Those socks really like the hair.  They don’t want to give up the hair. 

When they come out of the dryer the hair is still there but it is clumped together into little hair-balls which makes it easier to get off. 

So, here’s a billion dollar brand idea. Someone get P&G and ASICS on the phone and propose the Swiffer Sweeper Socks – combine it with a Fitbit tracker and an app and you’ve got a winner.

And while you’re prancing around your house in hairy socks I’ll see you out there.

MarathonBQ – How to Qualify for the Boston Marathon in 14 Weeks -


Direct download: epi4325.mp3
Category:Running -- posted at: 6:50pm EDT





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